Gamesole records over 9m downloads world wide
After
launching games on Windows Phone store, award-winning Nigerian mobile games
company, and highest paid windows game company, Gamsole has recorded over nine million
downloads and three million worldwide players who are addicted to the game
experience.
Gamesole’s
founder Abiola Olaniran, after being one of the first African startups to be
awarded an innovation grant courtesy Microsoft 4Afrika, had his games now top
over nine million downloads. Some of the games include Juicy Links and Cookie
Jam
“About
38 per cent of mobile phone users all over the world consume games, second to
the use of social networks. People never get tired of gaming. On an everyday
basis, millions of people are experiencing little boring moments: the long
queue at the supermarket, the traffic, a 13-hour flight. Apart from providing
the entertainment factor for scenarios like this, mobile gaming also serves as
a great tool for education.
“We
want to focus on creating high-quality games for mobile and desktop with a
distinct African flavour, for example, educational and African-themed are a
great way to engage people in local stories and issues in a fun way. Excellent
graphics are an essential component of game development and we require the best
illustrators to take the company forward”, Abiola said.
With
the help of the Microsoft 4Afrika grant awarded in February this year, Gamsole,
it was learnt, has additional five designers and will have 12 employees by the
end of the year with a view to adding more coders next year.
Though
finding the right skills is a challenge facing many businesses, especially
startups that can’t always compete with the salaries that larger corporations
can afford, director of Venture Capital and Startups at Microsoft, Amrote
Abdella believes that there are so many benefits of being part of a smaller
enterprise.
“Not
everyone can be an entrepreneur, but startups offer young talent the chance to
become part of the entrepreneurial process, helping grow the enterprise and
being part of the strategic decision making process from early on. Startups
offer creative freedom and a dynamic, high-energy environment,” Abdella says.
Concurring
Abdella’s views, Gamesole’s founder noted that prior to the grant they had
engaged several investors, but couldn’t agree on the terms.
In
his words, the 4Afrika grant meant we didn’t have to give up any equity and we
were provided not only monetary, but technical support.
There
are strong indications that Abiola is also exploring alternative opportunities
for monetisation with advertising opportunities for brands that want to reach a
young, tech-savvy audience.
info@sucoconsulting.com, 08030902410, www.facebook.com/chukwudi obi.33, @sonsnid741,
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